Want to Sell Your Home- Make Sure it Looks its Best! As a Real Estate Professional assisting sellers and buyers along Chicago’s North Shore suburbs with their Real Estate needs I share this with every client: In today’s market it is essential to list your home correctly AND to also have your home look its best. Prepping your home for sale is so important – you want the potential buyer to focus on the home and its features – not on your belongings. I think that if a home has too much of you in it then you should consider staging it. The following post – Make that strong bond with your house– really magnifies as to why a seller should consider staging.
When you live in a home you bond with it. The house becomes your home. You know every nook and cranny and it’s comfortable.
You may not realize it but that bond started when you first saw the house. Something about it appealed to you. The fireplace, the family room, the kitchen or the master bedroom said ‘I’m perfect for your lifestyle.
Now that you are selling your home needs to become the house we had on X street. That bond needs to be broken so you can move on.
In a way that is what Staging is all about. Staging helps the buyer see the features of your home clearly and allows them to begin the bonding process that leads to a sale. The changes that occur during the Staging process also help you break your bond with the house.
The bonding process starts with those MLS photos. Many buyers start by looking on the Internet. They see something they like in the photos and put that house on their ‘to see’ list.
The next bonding experience is your curb appeal. The buyer arrives and in about 7 to 10 seconds forms an impression about the house. Staging helps your curb appeal reassure the buyer and draw them out of the car.
Once the buyer is in the house Staging helps create positive feelings. It allows the buyer to see past you and see the features of the house. They can imagine how they will use the space. Every time they mentally place an item they own in your house they are bonding and buying.
Meanwhile, you have made your home less personal, less your home, more a house. This helps you separate from the house. You have started packing up your memories to take with you to your next home.
Staging is about bonding.